In another significant move in order to get their acquisition of Activision Blizzard over the finish line, Microsoft has entered into another 10-year agreement to bring its games to yet another provider.
It has been confirmed that they have entered into an agreement with UK-based Mobile and Internet provider EE. EE is of course part of the same group as BT and Plusnet.
Not many in-depth details of the deal have been shared but it has been confirmed that it will bring PC titles built by Xbox and Activision Blizzard, post-acquisition, to EE in what seems to be a cloud gaming capacity. The news was shared by Phil Spencer via his Twitter account.
Microsoft and @EE are expanding our partnership with a 10-year commitment in cloud gaming to bring PC games built by Activision Blizzard, following the acquisition, and Xbox to @EE customers. We are committed to bring more games to more people, however they choose to play.
— Phil Spencer (@XboxP3) April 11, 2023
Marc Allera, the CEO of BT’s consumer division also took to his Twitter account to share the following:
Delighted to be working with @Microsoft to expand @EE’s gaming partnership to include a new 10-year cloud gaming commitment to bring PC games built by @xbox and Activision Blizzard – following the acquisition – to our customers.
— Marc Allera (@MarcAllera) April 11, 2023
Microsoft has announced several similar deals recently, entering into 1-year agreements with Nintendo, NVIDIA, Boosteroid and Ubitus. With CMA recently confirming that they have softened their initial stance on Microsofts $68 Billion deal to purchase Activision Blizard, it very much seems that these deals could pay off in order to help get approved by regulators.